NAMM 2022 Explainer
The Story
After the pandemic paused a physical NAMM gathering for a few years, Reverb returned to the convention in 2022. As the Reverb booth is usually quite busy–and seeing as a lot had changed since 2020–the Marketing team developed a video for visitors to enjoy as they poked around our booth and waited for an available Reverber.
This was one of the longest videos I had done up until this point, and I learned a lot about pacing and long-form storytelling. This was an incredible effort in collaboration, and I am thankful for an incredibly engaged and thoughtful team that gave me excellent feedback while on a quick timeline.
The Team
Creative Feedback: Lynette Sage
Copywriting: Heather Farr Edwards, Sam Tornow
Client
Reverb
